Elevate Your Website's Rankings: Schedule a Professional SEO Audit to Uncover Hidden Opportunities and Drive Growth.
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Transform Your Online Strategy: Book a Personalized SEO Consultation to Achieve Dominance in Global Search Results.
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Over the past 15 years, I’ve built this SEO specialist portfolio to show the work that matters: real campaigns, measurable outcomes, and the strategic decisions that made them successful.
If you’re evaluating whether to bring me on for your next project, this page walks through the approaches I’ve used to help businesses improve their organic visibility, drive qualified traffic, and convert that traffic into revenue. The case studies below represent different industries, business models, and technical challenges—each with its own constraints and opportunities.
I don’t work with everyone. The businesses that see the strongest results are those that understand SEO as a long-term investment, value strategic thinking over quick fixes, and are willing to implement recommendations even when they’re uncomfortable.
This SEO consultant portfolio covers technical optimization, content strategy, link acquisition, and conversion-focused implementation across SaaS, e-commerce, and B2B service businesses. The projects span enterprise-scale sites with thousands of pages, mid-market companies competing in saturated verticals, and startups building authority from scratch.
Each engagement required different approaches:
Technical audits that identified crawl inefficiencies, indexation problems, and site speed bottlenecks that were silently killing organic performance.
Content architectures built around topic clusters, internal linking strategies, and buyer journey mapping that turned disconnected blog posts into conversion assets.
Link building campaigns that earned authoritative backlinks through digital PR, strategic partnerships, and asset creation—not directory submissions or link exchanges.
Platform-specific optimization for WordPress, Shopify, and WooCommerce sites where generic SEO advice fails to account for technical constraints.
Conversion optimization that ensured traffic improvements translated to actual business outcomes—demo requests, sales, and qualified leads.
The common thread across all projects: I start with revenue goals and work backward to build SEO strategies that support real business objectives, not vanity metrics.
This SEO expert portfolio demonstrates strategic thinking, technical execution, and business outcome focus. But portfolios only tell part of the story.
I work best with businesses that:
Understand the timeline. SEO delivers compounding returns over 6-18 months, not overnight wins. If you need immediate traffic, invest in paid advertising while we build organic foundations.
Value strategic input. I don’t just execute task lists. I identify problems you might not know exist and recommend solutions that sometimes challenge existing assumptions.
Commit to implementation. The best strategy fails without execution. I need stakeholder buy-in, developer resources, and willingness to make necessary changes—even when they’re uncomfortable.
Measure what matters. I optimize for revenue, qualified leads, and business outcomes—not just traffic or rankings. If vanity metrics are your priority, we’re not a good fit.
Are serious about competition. The projects above succeeded because clients were willing to invest appropriately for their competitive environment. Under-investment guarantees underperformance.
My approach combines first-principles thinking (questioning assumptions about why things work) with systematic execution. I don’t follow SEO trends blindly—I evaluate tactics against your specific business context, competitive dynamics, and growth constraints.
For e-commerce businesses, that means focusing on product page optimization, category architecture, and conversion rate improvement—not just blog content. For SaaS companies, it means targeting high-intent commercial keywords and building conversion paths, not chasing informational traffic. For service businesses, it means establishing topical authority and local presence, not generic national optimization.
I handle strategy development, technical implementation coordination, content planning, and ongoing optimization. For specialized needs (development resources, content production at scale, link outreach), I coordinate with your existing team or bring in trusted specialists.
If you’re evaluating whether my approach fits your needs, the next step is a strategy call where we’ll review your current performance, discuss your growth objectives, and determine if there’s a strategic fit.
I don’t take on every opportunity that comes through. The engagements that deliver the strongest results are those where:
During our call, I’ll ask about your current traffic sources, conversion rates, competitive position, and past SEO efforts. I’ll share honest feedback about opportunities I see and challenges you’ll face. If it makes sense to work together, I’ll outline a potential approach and engagement structure.
No pressure, no sales pitch—just a strategic conversation about what it would take to achieve your growth objectives through search.
Ready to discuss your SEO strategy?
